Verafair coaches people with limited research background through every user research call, catching what derails an interview before it costs you the wrong build or a missed opportunity. We're putting the finishing touches on it, join the waitlist to be first in.
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Transcript
Your report
Stop pitching the dashboard mid-call. Ask what they do today before naming the idea.
Instead try
“Walk me through the last time you needed to check your account balances. What did you do?”
Every “validated” need traces back to an actual quote, not a compliant yes, so build decisions rest on real demand, not politeness.
of startups fail because they built something nobody needed.
CB Insights, startup post-mortem analysisA finding is easier to defend when the call behind it already passed a quality bar. Less time re-litigating whether the data is real, more time acting on it.
of leaders say they have high confidence in their own customer insights.
KPMG / Forrester, 2,165 data & analytics decision-makersEvery call your team already runs becomes the training session. No research bottleneck, no extra meeting, no waiting on a coach's calendar.
of employees strongly agree they got meaningful feedback in the last week.
Gallup, State of the American WorkplaceA missed follow-up isn't a hypothetical. It's the deeper story that was right there and never got asked for. Verafair shows you exactly where it happened.
is the talk-to-listen ratio on top-performing discovery calls. Most reps still talk 60% of the time.
Gong, analysis of sales call recordingsNo research plan or discussion guide needed.
The same moves a senior researcher would check for.
Top priority action, coverage check, quoted fixes.
Illustrative examples, not real customer transcripts. Every finding quotes the exact line, says what it cost, and gives you the words to use next time.
“Wouldn't it be great if you could just see all your account balances in one dashboard?”— 04:12, Moderator
Catch false signal before it becomes a roadmap bet.
Coaching on every early customer call, not just the recorded ones.
Turn usability sessions into evidence, not just a gut feeling.
Senior-level coaching without waiting on someone's calendar.
Probe objections instead of pitching past them.
Catch the exact words customers use, before the next campaign.
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No: it's built for people who don't. Every finding explains why it matters in plain language, not research jargon.